Distribution
Competition Law
Manufacturers of high-quality branded goods create value that must be presented by authorised retailers in an appropriate sales environment. Each sector requires a different focus for presentation and advice. Manufacturers use omni-channel concepts involving the manufacturer and retailer websites and, if necessary, platform distribution.
We work with manufacturers to determine where they can reach consumers in a way that protects their brand and develop protection concepts that also stand up in court.
We have many years of experience in the luxury sector (perfume, jewellery, high-quality bags) and also secure distribution control for designer furniture and other products.
We defend these selective distribution systems against free riders attacking them under trade mark, competition and copyright law.
We conduct antitrust compliance training for both companies and associations and explain which activities secure brand protection in a legally secure manner.